Walk into any health food store, or shop the natural food section of your local grocer and you will find many products that contain chia seeds. They are sold in bulk bins, added to yogurts, baked into desserts, included in drinks, and often found in granolas and cereals. With so many products made for humans that include chia seeds, it only makes sense that we would also see them show up in pet foods. But why? What does this little blackish seed have going for it that makes so many people, and pets, want to add it to their diet?